Why is it important to participate in the Global Fresh Market?
In the current macroeconomic situation, significant changes are observed in the fruit and vegetable market of Russia:
For producers of vegetables and fruits, the costs of purchasing material and technical resources are increasing, difficulties arise with their supplies, logistics, maintenance, provision of various services that are an integral part of business processes in the agro-industrial complex. At the same time, internal competition is growing, new production technologies, new varieties and hybrids, plant protection products, fertilizers, machinery and equipment are emerging.
At the same time, the requirements for the quality of vegetables and fruits are increasing, phytosanitary requirements, the legislative framework, measures of state support for agricultural production, also consumer preferences are changing.
For suppliers of machinery, equipment, seeds, fertilizers and other material resources used both in agricultural production and in the subsequent refinement, storage and sale of vegetables and fruits, new market niches associated with the departure of a number of companies from Russia are being freed up, which gives an additional incentive to promote their own technologies and innovations and demonstrate them on our platform is for market participants, including its leaders, members of the National Union of Fruit and Vegetable Producers, which is the co-organizer of the event.
The “Global Fresh Market: Vegetables & Fruits| Exhibition provides an optimal balance between the interests of both fruit and vegetable producers and suppliers of innovative technologies.